Starting at
$18/mo
Free trial
Yes
Founded
2012

About

Canva is an online design platform founded in Australia in 2012 and launched in 2013. It is used by hundreds of millions of people to create social media posts, presentations, documents, videos, websites and print designs, and it now includes a large set of AI tools.

Canva’s AI features, often grouped under Magic Studio and Canva AI, generate images, write and rewrite copy, remove backgrounds, resize designs for different formats, create presentations from a prompt and help design layouts. They suit marketers, small businesses, teachers and anyone who needs good-looking designs without professional design software.

As of October 2026, Canva has a Free plan, Canva Pro at $18 a month or $180 a year for one person, Canva Business at $25 per person per month, and Enterprise pricing. Paid plans include a monthly AI allowance, and prices are lower in some countries, including India. Canva Pro offers a free trial.

Features and integrations

  • AI Image Generation: Create images and graphics from text prompts directly inside a design.

  • Magic Write: Generate and rewrite copy for social posts, presentations and documents.

  • Background Remover and Magic Edit: Remove backgrounds or replace objects in photos with a click or a prompt.

  • Magic Resize: Instantly resize a design for different platforms, such as Instagram, LinkedIn and YouTube.

  • AI Presentations and Docs: Generate a first-draft presentation or document from a prompt, then edit it with templates.

  • Brand Kit: Store logos, colours and fonts so AI-generated designs stay on brand.

Pros and cons

Pros

  • Very easy to use: Non-designers can create professional-looking designs quickly.
  • Huge template library: Millions of templates cover almost any design need.
  • AI built into the editor: AI tools sit inside the same workspace as the designs, so there is no switching between apps.
  • Free plan is useful: Many features are available at no cost.

Cons

  • AI allowances are limited: Heavy AI users can run out of monthly AI credits.
  • Price increases: Canva has raised prices, especially for teams, in recent years.
  • Less control than pro tools: Advanced designers may find Canva limiting compared with Adobe software.

Founder

Melanie Perkins

Founder, Canva

Melanie Perkins is the co-founder and CEO of Canva, which she started in 2012 with Cliff Obrecht and Cameron Adams. The idea grew from an earlier yearbook design business she ran in Perth, Australia.

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Last updated October 3, 2026